Transformed the “scary” Underground into Wunderground

22.03.2016 - 35 people were killed in a terrorist attack, leaving the city’s underground sad and scary place to be.The Brussels public transport network, MIVB, faced a difficult task.

Thats why we transformed the underground into Wunderground. A creative movement that brought life back beneath the city. An underground festival where every stop became a destination: pop-up music, art installations, cinema, fitness classes, dance, and even a Michelin-star chef.

Result: 120,000 Minutes Fame, National TV and Newspaper. Role: Creative Lead