BMW | EUROPE
Unused left shoes promote BMW free automatic transmission.
Automatic transmission leaves your left shoe unused. So we created Leftover Art, a sustainable upcycling project that transforms drivers’ redundant left shoes into a one-of-a-kind collection.
Made in collaboration with Dutch design duo Annebel & Esther.
Result: Global art and design publications Role: Concept + Art Agency: Fel
Role: Concept + Art Tim Timmermans: Concept + Copy Ferry Bol: CD Artist: Esther & Annebel Director: Linh Kruger