Outdoor media to thank essential workers #OutThereForUs.

When the streets emptied, courage remained. As lockdown began, we partnered with the Ad Council and Alicia Keys to fill the empty streets with gratitude and messages of thanks. Across cities, billboards honored the essential workers who kept showing up. #OutThereForUS

Result:  $8M+ donated media, 334M+ impressions, Live on CNN Role: Concept Agency: R/GA