SAMSUNG | GALAXY BUDS

‘Immerse into your world’ with Charli XCX

Galaxy Buds expand your world, rather than closing it off. Inspired by the four Galaxy Buds colors, we used volumetric capture to create a first-of-its-kind commercial and music video experience with pop icon Charli XCX. Our virtual Charli was free from physical constraints, fully immersing herself in her own world. Giving fans the power to see music.

Result: Result: MV 25M+ views - CM 4.5M+ Views - Role: Creative Lead, ACD